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December 26, 2008

Top 20 Social Networking Sites

I did some research on the top 20 social networking sites and of course the numbers can fluctuate rapidly and a bit widely, but here’s where the numbers stand as of one hour ago today.

What I did was collect the Google Page Rank (PR), the Alexa PR and the Alexa People Count and rank them in the order of what I thought would be the top 20.

I’ll be the first to admit that to rank them in order partly took a bit of squinting and some old fashioned guessing as well as just making my personal judgement about the value of participating in that particular network, taking into account the differences between the rankings as well as the reach of their people count.

You’ll notice that Yahoo!’s 360 degrees and Google’s Orkut are pulled from being ranked – although still included in the list – because the numbers are going to take some research in order to be able to pull their individual performance out from the performance of Google and Yahoo! in general.  Currently their rankings are the exact same as Yahoo! and Google, which leads me to think it’s not a fair measurement of their actual Networking value.

I’ve personally noticed that the rankings of the Social Networking sites don’t seem to make sense until you take into consideration the actual head count of the people using them.

At any rate – here’s what I came up with – as always, would love to hear what you have to say on the subject…

# Website Google Alexa Alexa People Count
         
? http://360.yahoo.com ? ? Ranks as Yahoo
? http://www.orkut.com ? ? Ranks as Google
1. http://spaces.live.com 4 4 78 million
2. http://www.myspace.com 9 7 56 million
3. http://www.facebook.com 9 5 50 million
4. http://www.hi5.com 7 17 2.2 million
5. http://www.livejournal.com 8 78 3.7 million
6. http://www.linkedin.com 8 190 7.7 million
7. http://www.friendster.com 7 42 1.2 million
8. http://www.squidoo.com 8 536 3.7 million
9. http://www.twitter.com 8 624 3.5 million
10. http://www.last.fm 8 328 1.8 million
11. http://www.stumbleupon.com 8 973 3.2 million
12. http://www.ning.com 7 199 4.4 million
13. http://www.fotolog.com 7 83 192 thousand
14. http://www.multiply.com 7 162 1 million
15. http://www.xanga.com 7 319 1.6 million
16. http://www.bebo.com 6 83 3 million
17. http://www.myyearbook.com 6 386 3.2 million
18. http://www.gaiaonline.com 6 503 1 million
19. http://www.mybloglog.com 7 2,725 1.1 million
20. http://www.piczo.com 6 816 463 thousand

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